Issue #27 - Gillette/Old Spice on TikTok, and Superbowl Hashtags

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Welcome to Good TikTok Creative!

We are Simon Andrews and Anthony McGuire, two people who have been working in marketing, advertising and media for decades.

We are very excited about TikTok as a brand new platform for creativity and think this topic is severely under-explored.

Today, we have a special guest Sanya-Jeet Thandi, who writes the wonderful newsl…